Krispy Kreme, the iconic doughnut brand, is trending once again, and this time it’s not just for their melt-in-your-mouth glazed doughnuts. The company has caught the attention of customers and the internet alike with an exciting promotion tied to the superstitious date of Friday the 13th, offering an irresistible deal that has sent doughnut lovers into a frenzy.
Why Is Krispy Kreme Trending?
As of now, Krispy Kreme is trending across social media platforms and news sites, with over 500+ mentions and growing. The brand is generating buzz for a special Friday the 13th promotion where customers can snag a dozen doughnuts for just 13 cents. This promotion is not only driving traffic to Krispy Kreme stores but also creating a stir online, as people share the news and plan their trips to grab some sweet treats at an unbeatable price.
In addition to offering a great deal, Krispy Kreme’s ability to tie this promotion to a culturally significant day like Friday the 13th has added an extra layer of intrigue. While Friday the 13th is typically associated with bad luck, Krispy Kreme is flipping the script and making it a day of sweet rewards for doughnut lovers.
The Friday the 13th Promotion
Krispy Kreme's latest promotion is all about making this spooky day feel a little luckier. According to a Fox News report, the company is offering a dozen original glazed doughnuts for just 13 cents. However, there’s a catch: the deal is only available to customers who purchase a 16-count box of mini doughnuts at the regular price. This clever promotion encourages customers to splurge on a variety of doughnuts while also rewarding them with an almost-free dozen of their classic glazed doughnuts.
Similarly, People noted that fans of Krispy Kreme can take advantage of this deal by purchasing any full-sized dozen or the 16-count minis. Once they do, they’re eligible to get an additional dozen for just 13 cents, making it a tempting offer for anyone with a sweet tooth.
For customers, this promotion is a win-win. Not only do they get their favorite Krispy Kreme doughnuts at a discounted rate, but they also get to enjoy an extended variety of flavors and sizes thanks to the purchase of the mini doughnuts.
Other Friday the 13th Deals
Krispy Kreme isn’t the only company capitalizing on the mystical allure of Friday the 13th. According to USA Today, other brands are also offering deals and discounts to make this traditionally unlucky day feel more fortunate. For example, Wendy’s is joining in with their own promotions, offering customers freebies on this day. While the specific details of Wendy’s deal haven’t overshadowed Krispy Kreme’s buzz, it’s clear that the doughnut brand is leading the way in making Friday the 13th a fun and rewarding experience for customers.
Krispy Kreme’s Marketing Strategy
Krispy Kreme has long been known for its smart and timely marketing strategies, and this Friday the 13th promotion is no exception. By tying their offer to a culturally relevant event—Friday the 13th—the company has effectively captured the attention of both loyal customers and casual doughnut enthusiasts. This is not the first time Krispy Kreme has used special dates and holidays to boost store traffic, and the consistency with which they roll out these promotions keeps their brand relevant in a highly competitive fast-food and dessert market.
Additionally, Krispy Kreme’s emphasis on affordability in these promotions is key to their continued success. By attaching a 13-cent price tag to their classic dozen doughnuts, they’ve created a sense of urgency and excitement around visiting their stores. Customers feel like they’re getting a steal, which encourages repeat visits and word-of-mouth promotion. And, of course, the viral nature of such promotions ensures that Krispy Kreme remains a trending topic.
Conclusion
Krispy Kreme’s Friday the 13th promotion has captured widespread attention, and it’s easy to see why. By offering a dozen doughnuts for just 13 cents when customers purchase a 16-count mini box, they’ve effectively turned a superstitious day into one filled with sweet rewards. This kind of marketing, paired with their delicious and iconic doughnuts, ensures that Krispy Kreme remains at the forefront of customer loyalty and engagement. Whether you’re a doughnut enthusiast or just looking for a good deal, Friday the 13th is shaping up to be a lucky day, at least for those who visit Krispy Kreme!